Marketing


Why Pen and Paper Will Always Have a Place

Living in the digital age opens up amazing possibilities. Technology is moving at a breathless pace and it can be both scary and exhilarating on any given day. (but there will always be a use for paper and pens!) Anyone born in the final decade of the 20th Century will […]

Pen and Paper always has a place

Using Social Media Apps To Figure Out Who Your Customers Are

Before you write any content, you need to now who you’re writing it for. Successful businesses are more and more social. Understanding who the main customer is in your business is fundamental to its success. It may seem counterintuitive to narrow your focus, but it’s much easier to communicate and build a relationship […]


Sidekick business story

Who’s the Sidekick in the Story of Your Business?

Who’s the sidekick in the story of your business? So, you’ve done a piece of work for a client and you need to get the money out of them. A professional looking invoice and professional payment system reassures your client you are a professional business. You want to make it […]


The Foundation Of Your Success? A Good Website!

This week’s contributed content covers the importance of having a great website. It’s the foundation of your business in the Information Age. Think of your website as your digital shopfront, it’s the first impression people get of your business as they browse the digital high street. However, building a great […]


Event-Full Business Planning

Event hosting has been an integral part of my business since I launched in 2015. It took me a while to realise that hosting and filling events on my own was a tall order! Although I’ve moved away from putting on my own events – other than webinars – I […]


Blogging Or Vlogging: Which One Is Right For You?

It’s all about videos this week! Especially, vlogging. A great guest blog on 5 Essential Tips to Become a Professional Vlogger and today, some contributed content. Do you suffer from ‘screen fright’? This is also very timely for me as I’ve been setting up mini film and recording studies in […]

Blogging or Vlogging