Monthly archives: February 2018

How Blogging Can Refine Your Business

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Your business will always be a work in progress. There will always be elements to refine throughout its lifecycle, until the day you close it down or sell it on. In 2013, when I decided that would be the year I would fulfil a lifelong ambition to publish a book, […]

How Blogging Can Refine Your Business
why i dont believe in copywriting

Why I Don’t Believe in Copywriting

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Cruising around on Facebook, I saw an image about copywriting that made my belly do a backflip. It said, “Why I Don’t Believe in Copywriters”.   My initial reaction was, “OMG! Who is this person saying something I think but I’m too scared to admit, for fear of upsetting my […]