Daily Archives: 30th April 2018


What’s the Difference Between a Niche and a USP?

If you’ve ever been on any enterprise training there are two things you’ve probably been asked…. What is your USP? and What niche are you in? So, what’s the difference and why should you care?   USP USP = ‘Unquie Selling Point’ – or ‘Unique Sales Proposition’- (if Y’all is […]

What's the difference between niche and USP