Yearly archives: 2021


The Real Reasons Customers Aren’t Buying From You

Great tips from a contributor. How well are you converting clicks to customers?   The Real Reasons Customers Aren’t Buying From You So, you’ve built what you think is a great product. Items should be flying out of your inventory, but they aren’t. What’s going wrong? Pexels – CC0 License […]

create a professional impression with your business

8 reasons why I chose to self publish my books

Why I Wanted to Self Publish (& You Could Too)

I responded to a comment on a fellow writer friend’s Facebook post a while back in which someone said, “You’d have to be desperate to self publish with Amazon“. I couldn’t resist the urge to challenge them on their assumptions about self-publishing… I’ve published 3 fiction novels and 2 non-fiction […]


Embrace and Enjoy Your Averageness

We all like to feel special, it’s human nature, we are physiologically programmed to crave that dopamine hit. We’d all like to be remembered long after our time on Earth is up. But the fact is, most of us won’t be. Most of us are average. But is averageness really […]

embrace being average

Calling out the plastic polluters

Calling Out The Biggest Plastic Polluters

Every month, I collect the stories that fascinate, inspire, educate and are generally worth keeping for reference on a Flipboard monthly magazine. I try to keep it positive, but sometimes, some stories stand out. I found this article on Reuters about the world’s biggest plastic polluters and their ‘solution’ to […]


12 Marketing Methods To Skyrocket Your Small Business

To take your business to the next level with these solid marketing methods – you need to get some basics right first. Here are 12 contributor tips to help you grow your enterprise.   12 Marketing Methods To Skyrocket Your Small Business When you’re trying to build a thriving business […]

marketing methods

Blogging for writers

Why All Fiction Writers Should Have A Blog

When I wrote the Sheridan and Blake books, my blog was the linchpin in my content marketing. The great thing about blogging for writers is you do the thing you are going to do anyway… write… and at the same time are marketing your work without even realising it! This […]


When It Pays to Use Traditional Advertising Methods

It’s easy to get distracted and spend all your advertising budget and energy on digital marketing – but sometimes, that’s not the best place to be seen by your ideal customers. Good marketing is a planned, strategic and a blend of different marketing methods. This contributor offers suggestions and insights […]

welcome to the shop

4 Focus Areas To Modernise Your Business

In our ever-changing world, where things can shift so quickly, it’s easy for a business to become tired and outdated. We’ve seen numerous well-known High Street retailers fail in the past year because they sat on their laurels and refused to change. These tips from a contributor will help you […]


What To Know Before You Start Writing A Book

It’s been a while since I had a book project on the go, but I know the impact writing your first book can have. This contributor shares some top tips before you start your book.   Image Credit: Pexels from Pixabay. What To Know Before You Start Writing A Book […]

write your book

rebrand your business

3 Simple Steps To Avoid Rebrand Mess-ups

Pexels – CC0 License As I’m in the process of thinking about a rebrand for my business, this contributor content is particularly pertinent. 3 Simple Steps To Avoid Rebrand Mess-ups   Rebranding is not an easy task. While some businesses consider it a necessary breath of fresh air and a […]