Marketing


When Social Media and Blogging Collide (A to Z of Blogging)

  Using Social Media is a little like renting a room from a curmudgeonly landlord. You have to follow their rules. You’re not allowed to redecorate. You can have visitors, but only people on your designated friends’ list – unless you pay the landlord extra rent. If the landlord doesn’t […]

when social media and blogging collide

How to schedule social media for free

How To Schedule Social Media For Free

    When I happened upon Hootsuite to schedule updates for the first time – covering for our Marketing Manager in a previous job – my mind was blown. Suddenly I realised the potential of being able to plan my Social Media marketing, instead of being inconsistent and ad-hoc.   […]


Google bot SEO Audit

How To Do An SEO Audit of Your Small Business Website

While I know the basics to give your blogs their best chance to be discovered by Google, SEO (Search Engine Optimisation) is an ever evolving discipline with more and more tools and techniques for great quality content to be found and shared. Today I’m hosting a contributor to the blog, […]


What’s Your Passion Project?

After three years of redundancy warnings every few months, when the seventh one actually happened in 2015, I vowed I would never work for anyone else ever again. I’d finally escaped! The fear of ‘lack’ stopped me from taking the hint the first six times and stepping into the dark […]

Feature your business in the passion projects movement

You are invited - paperless post personalised digital stationery

Who Said Digital Is Impersonal?

I’m unashamedly a lover of stationery. The shelves of my office and art room are sagging under the weight of notebooks, sketchpads and boxes of pens.   Words And Pictures As a writer, but a visual learner, words create pictures for me. I describe my fiction writing as playing out […]


Theatre masks. Lose the mask and be your quirky self

Are You Brave Enough To Be Quirky? (A to Z of Blogging)

I was a pretty weird kid, ‘quirky’ you might say. My siblings would probably agree that all things considered, we were a weird family. One of my many nicknames was Linus because I never went anywhere without my blanket. via GIPHY I didn’t suck my thumb like normal kids, no, […]