Coming up with a catchy blog title that makes people want to click through and read can be tricky…
Here are some quick tips, this post will take less than 5 minutes to read
(Image Credit) Boost Your Blog Views
These days, just writing killer content isn’t enough to help you rise through Google’s rankings. After all, you might have fantastic blog posts and content, but people might not be reading it all. One of the best ways to attract readers to your blog is to come up with some awesome post titles that leave the reader wanting to know more. If you manage to hook them with just the title, they will almost certainly click the link to read more. And more traffic to your blog means a much higher ranking in Google!
Struggling to come up with titles can be a problem when you are writing a new post every day. But there are ways you can push past the writer’s block and come up with some that will attract a lot of attention. Here’s my idiot’s guide to coming up with blog titles.
Keep Things Topical
People love to keep up to date with current events and are much more likely to click links to timely and prescient articles. So one top tip is to link your post to a topical hot topic and keep make sure you reference this in the title. By adding something newsy or cultural in the title, there is no way that the post will come across as too dry and boring.
Next time you are writing a blog post, take a scan of the latest headlines and showbiz news to see if there is anything you can tie into your post to keep it engaging.
Use A Title Generator
You don’t have to come up with a cool blog post title all on your own. There are some great tools that can do it for you, such as the blog title generator by FatJoe.
To use these generators, you just need to enter a keyword phrase that you want to be included in the title. The generator will then give you a selection of titles that you can take your pick of.
Short And Sweet
When readers are scanning for something to read on a certain subject, they won’t take too much time reading different headlines. They will simply scan through and pick out one that jumps out at them. Because of this, you need to make sure that your headlines are short and sweet. The tighter they are, the punchier they will be. Also, you should think about how the title would appear in Google’s search results for SEO purposes. If your title is longer than the 70 character limit, it won’t all appear in search results, which could put potential readers off clicking it.
Don’t Go Crazy With Keywords
It’s OK to use one keyword or phrase in your title, but don’t go over the top by adding more. It is now necessary to write for readers rather than for the search engine. If it looks like you have simply written your title so that search engines pick up on it, you could find that Google actually penalises it. So only use a single keyword that is a natural fit.
It is now necessary to write for readers rather than for the search engine. If it looks like you have simply written your title so that search engines pick up on it, you could find that Google actually penalises it. So only use a single keyword that is a natural fit.
For more tips and no-nonsense advice on how to make your blog work harder for your business, my ‘Blogging for Business’ book is available on Amazon.
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*This is contributed content and contains affiliate links