Writers Craft


Listen To Others, But Think For Yourself

Do you have a big fluffy monster of a goal? It’s so massive, it’s almost inconceivable, almost. Something fluffy, amorphous that might take you a lifetime to reach. The closer you get, the more massive it seems. Like a mountain on the horizon, it looks climbable, until you get up […]

Listen to the fluffy monster of a goal

Six common blogging mistakes to avoid

6 Harmful Blogging Mistakes

  I love blogging. Blogging and networking are my two favourite ways to market myself and my business. Writing and chatting – Brilliant.   As a writer, blogging is the most intuitive way to communicate my message, but it doesn’t always come easily, especially when you are writing about something […]


Improve Brand Awareness With A Blog (Guest Post)

Hosting another contributor to the blog today. A differnt perspective on how blogging can benefit your business.   Why Blogging is Great to Improve Your Brand Awareness   For SMEs (small businesses), producing regular high-quality content on their site is a big demand. Copywriters are often a luxury some smaller […]

Raise your brand awareness with a blog

What Do My Blog Readers Need From Me? (A-Z of Blogging: Need)

There’s a mantra in fiction writing, ‘Show don’t tell’.   Reader’s Need Context Don’t tell us the character is crying, show us their heartbreak, describe the anguish in their expression. It’s much more powerful and compelling. The same goes for your blog writing. Blogging is not about writing an academic […]


It’s So In-Tense!

How does the tense you use change your writing? As a wordsmith, I find language a fascinating subject. If I had a super power, I’d want to speak every language. I happen to have been born in the UK (Wales, in fact), to English parents, so I was raised speaking […]


Binge Blogging: Create Content Consistently

I love a boxset binge! When you discover a series on Netflix and will happily sit there, watching episode after episode, until your eyelids droop, you’ve tipped popcorn into your lap and dribbled tea down your onesy*! *(I don’t actually have a onesy – just setting the scene, creative licence […]

A blogging binge. Build and plan a library of content

love to write

Fall In Love With Your Blog (A-Z of Blogging)

My love affair with blogging started in 2013 when I was in process of publishing my first book – The Bronze Box. Every day I did one thing towards publishing and marketing my first book, then every week I would blog my seven actions. As someone who has been writing […]


When storytelling became a buzzword

When Storytelling Became A Marketing Buzzword

Everyone’s talking about storytelling, it’s the latest trendy buzzword in marketing. I really hate jargon, and the way ‘storytelling’ has become jargon especially irks me – as a lifelong storyteller, story-lover and fiction writer! Let me qualify that slightly grumpy statement…   Storytelling IS how humans communicate and make sense […]