There is so much more to blogging than writing an article for the purpose of being found on Google. Plenty of reasons to blog for your business – some a little unexpected… …Like doing it just for the love of it – that’s ‘L’ on my A -Z of Blogging […]
Sometimes, we all have the urge to give up on a task or a goal, especially when it feels like we’re getting nowhere or it isn’t going the way we expected. My theme for August is ‘Get It Done’ – I’m determined to cross a few writing projects off my […]
How likeable are you and your business? Working for yourself can be lonely. On the one hand, it’s motivating knowing you are in control, that you can do it in exactly the way you want to. You don’t need to compromise with your colleagues, you don’t need to rely on […]
We all know that having a plan is a sensible idea when you work for yourself. It’s the proactive thing to do. Whether it’s a plan for the overall strategy of the business, a plan for your marketing or a plan for your blogging. The point is to break down […]
Writing great content on your website is only the first step. Publishing it is not a case of ‘write it and they will come’, you need to give your business a fighting chance on Google for people to find it. It’s in Google’s best interests to make sure its users […]
July marks the third year I’ve been in business. Each year, I meet my anniversary with mixed feelings. Firstly, I’m always glad, relieved, happy to have made it through another year. My chief measure of success is not giving up and not having to get a ‘proper job’! When the […]
I responded to a Facebook comment recently; an entrepreneur I know asked what the benefits of blogging were. After a small, exasperated, internal scream – I started this post… Writing about something is my go-to response! There are so many reasons to blog… That’s just one reason to blog – […]
Do you have a niche in your business? Should you have? This is part two of a two-part blog. In part one I shared 3 big compelling reasons to care about having a niche. Before you write anything, you need to know who’s reading it, so you can adapt […]
All the advice tells us we should niche our business. But what does that actually mean? I have a lot to say on this topic, and so I don’t overwhlem you, I’m splitting it into two blogs. This is part one! Entrepreneur.com defines niche as: Definition: A portion of a […]
Working for yourself is a continuous learning journey, we learn and pick up new skills, throughout the life of our businesses, often without even realising it. Are you actively investing in your own continuous professional development? In the workplace, we rely on our employers to give us the training […]
