It’s easy to get distracted and spend all your advertising budget and energy on digital marketing – but sometimes, that’s not the best place to be seen by your ideal customers. Good marketing is a planned, strategic and a blend of different marketing methods. This contributor offers suggestions and insights […]
In our ever-changing world, where things can shift so quickly, it’s easy for a business to become tired and outdated. We’ve seen numerous well-known High Street retailers fail in the past year because they sat on their laurels and refused to change. These tips from a contributor will help you […]
I’m fuming with Asda. In fact, I’m livid with all our major UK grocery retailers. I went into Asda last week for the first time in months. Since lockdown, our shopping habits have completely changed. We’ve managed to successfully avoid the supermarkets, except for occasional visits to top up on […]
I want to be more activist when it comes to green business, sustainability, and the environment. As I’m still not reading any fiction at the moment, most of my recent book choices are along those lines. More of my thinking, planning, and writing for the next phase in my business has […]
I happened upon an article in my MSN newsfeed… I like the fact that it’s not immediately obvious of the source of articles on MSN. It strips away our inbuilt prejudices to particular publications. As I read this article, my first thought was, “imagine working for someone like this, what […]
Dear Facebook We’ve been working together for a number of years now, but it is time for us to part ways. It’s you, not me… We can still be friends. Outside of work I’ll still hang out, it’s where so many people I know and care about gather. But I […]
Here in the UK, we have started 2021 in yet another lockdown. via GIPHY I’m so over lockdowns, it’s getting boring now… Apparently, having learned nothing from the last two lockdowns, some bright spark thought we should give it another shot – Third time lucky and all that… […]
Making ethical buying choices can be challenging. One the one hand we want to reduce waste – especially single use plastic – yet on the other we have a budget to keep to, there are often compromises. Plastics take thousands of years to decompose and are causing massive damage to our […]
Improving your online brand is more important now than ever, when bricks and mortar shops are struggling and offline marketing is restricted by the pandemic. This contributor suggests some ideas to inspire your marketing and build your online brand. Build Your Online Brand Image Credit Is your […]
Living self-sufficiently – World events have forced many of us to start taking sustainability seriously. The looming threats of further lockdowns and future pandemics. The (UK) government’s lack of action and funding on climate change – in fact, recent parliamentary actions are actively reducing food safety and security when we […]
