4 Focus Areas To Modernise Your Business

In our ever-changing world, where things can shift so quickly, it’s easy for a business to become tired and outdated. We’ve seen numerous well-known High Street retailers fail in the past year because they sat on their laurels and refused Continue reading 4 Focus Areas To Modernise Your Business

3 Simple Steps To Avoid Rebrand Mess-ups

rebrand your business

Pexels – CC0 License As I’m in the process of thinking about a rebrand for my business, this contributor content is particularly pertinent. 3 Simple Steps To Avoid Rebrand Mess-ups   Rebranding is not an easy task. While some businesses Continue reading 3 Simple Steps To Avoid Rebrand Mess-ups

What’s In A Name – How To Come Up With A Name For Your Business Idea

write your words onto post it notes

Are you agonising over a name for your business venture? It’s another year, and another rethink for my business. I’ve been mentoring startups for almost 10 years, and even though I’ve had a writing support niche, it’s been the mentoring Continue reading What’s In A Name – How To Come Up With A Name For Your Business Idea

Marketing Strategies to Improve Your Online Brand

Build your online brand

Improving your online brand is more important now than ever, when bricks and mortar shops are struggling and offline marketing is restricted by the pandemic. This contributor suggests some ideas to inspire your marketing and build your online brand.   Continue reading Marketing Strategies to Improve Your Online Brand

5 Creative Ways to Boost Brand Awareness and Reputation – A Guest Post

Meet in the middle and raise awareness

Thanks to another contributor for these handy tips…   5 Creative Ways to Boost Brand Awareness and Reputation Pexels   There’s a line of thinking in the bowels of marketing chambers that any publicity is good publicity. It’s based upon Continue reading 5 Creative Ways to Boost Brand Awareness and Reputation – A Guest Post

Is Your Business Due for a Facelift?

A business facelift

When should you consider a facelift for your business? Our businesses naturally evolve, and we grow as individuals in skill, knowledge and experience. But are we demonstrating that to everyone else? At some point, you must concede that the messages Continue reading Is Your Business Due for a Facelift?

Business Branding Is Important, But Are You Getting It Right?

In this piece of contributed content, I’m sharing some basic building blocks for branding impact. My clients are entrepreneurs who ‘are their business’. My Power Sessions and online workshops give them the tools and the confidence to build their own Continue reading Business Branding Is Important, But Are You Getting It Right?