Self Publishing Success Story – An Interview with Maggie James

I first met Maggie when I returned to Bristol from Bulgaria a few years back, she was one of the first friends I made (outside of work). When we met, she was writing, and running a dog walking business, but Continue reading Self Publishing Success Story – An Interview with Maggie James

Who’s Your Number 1 Fan?

Who is the number one fan of your business

Marketing is a murky business. There are so many things to consider, so many options to raise awareness of what you do, it can be overwhelming. How on earth do you persuade people to buy from you instead of the Continue reading Who’s Your Number 1 Fan?

16 Great Ways to Re-purpose Content

Every time you write a piece of content you’re creating something new, something with the potential to use over and over again. I recently told a client I was lazy. He gave me a crooked look and said; “Way to Continue reading 16 Great Ways to Re-purpose Content

7 Social Media Myths

7 Social Media Myths 7 Social Media Myths Let’s get some perspective…social media is NOT the marketing panacea. Social media is only ONE tool in your marketing toolbox. There are many myths about it too and I’m about to break Continue reading 7 Social Media Myths

4 Ways to Get More Twitter Chatter – A Guest Post

It gives me great pleasure to welcome back the very talented teenaged entrepreneur Marc Guberti. Marc wrote a guest post for Idea’ism in November 2014 on top tips to make better use of your time. You can read it here Continue reading 4 Ways to Get More Twitter Chatter – A Guest Post