There is still an important role for blogs in your marketing mix. Thought leadership content and Googleable insights remain a staple of online content. But to be taken seriously as a business and lend authority to your written content, it Continue reading How To Ensure Your Blog Feels Professional
One of the commonest questions I’m asked by my business blogging mentees is… “How do I get more exposure for my blog?” Here are some great tips from a contributor to make the most out of your wonderful words… Continue reading Blog Exposure 101
Working for yourself is a continuous learning journey, we learn and pick up new skills, throughout the life of our businesses, often without even realising it. Are you actively investing in your own continuous professional development? In the workplace, Continue reading How Blogging Leads to Continuous Professional Development
Very few of us set out to deliberately upset others. When we do so unintentionally it can be mortifying. But what about being deliberately contrary or controversial? Where are the limits? Find Your Limit Telling someone where to establish Continue reading How Controversial Should My Blogs Be?
I get several pitches a week from people wanting to write for my blog, and I’m always happy to consider original posts. But when Richard Smith contributed this article I resonated with it immediately. I run workshops for a Continue reading Why It’s Important To Write Original Content
I posed a question to myself at the start of the year, “Am I really a coach, or more like a mentor?” When I work with start ups for Brave Enterprise Agency, I’m described as a mentor. Someone who’s been Continue reading What’s the Difference Between a Coach and a Mentor?
Most of us have the urge to quit at some stage! Sometimes it just feels like too much. Have you ever felt like giving up on your blog? Are you embarrassed by how out of date your blog is? Are Continue reading How To Handle The Urge To Quit Your Blog
Your business will always be a work in progress. There will always be elements to refine throughout its lifecycle, until the day you close it down or sell it on. In 2013, when I decided that would be the year Continue reading How Blogging Can Refine Your Business
Just because you have a shop on a high street, doesn’t mean you can’t have a pop-up shop on another street from time to time… That’s how I view guest blogging. Staying in your own cosy little home on the Continue reading FREE Guest Blogging Resources
At this time of year we’re planning our marketing strategy for the year ahead. But what do we mean when we talk about ‘Content’? I’m proud to host a guest on the blog this week, who reached out from down Continue reading Defining a Content Marketing Strategy For Your Blog