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There is still an important role for blogs in your marketing mix. Thought leadership content and Googleable insights remain a staple of online content. But to be taken seriously as a business and lend authority to your written content, it Continue reading How To Ensure Your Blog Feels Professional
You never write a blog post once. Everything you create you can repurpose. That’s why ‘R’ is for Repurpose in my A to Z of Blogging Series. Intellectual Property Has Value When you’ve written it yourself, you own Continue reading How Do I Repurpose Content Without Being Repetitive? (A – Z of Blogging)
As a writing mentor for businesses, I’m frequently asked to speak at events on the finer points and skills associated with building a successful business blog to grow your influence. When I’m speaking to new bloggers, I’m always asked the Continue reading Six Blogging FAQ
A letter drifted through my letterbox from Bristol City Council. Now, I’d consider myself to be a reasonably literate and educated person. I’m no brain of Britain, but as a word weaver, it takes a lot for me to struggle Continue reading How Jargon Is Killing Your Blog (A-Z of Blogging)
How Could You Monetise Your Blog? So you started a blog to grow your business? But what if the blog itself could earn you money? Tips and inspiration from a contributor… (Quick Read, Contributed Content) Image source Continue reading The Best Ways to Monetise Your Blog Right Now
I responded to a Facebook comment recently; an entrepreneur I know asked what the benefits of blogging were. After a small, exasperated, internal scream – I started this post… Writing about something is my go-to response! There are so many Continue reading Massive List of Reasons to Blog For Your Business
You never really just write a blog once. As soon as your words are online and in the public domain you can use them to grow your business. I’ve written previously about how to repurpose and recycle your blog content, Continue reading Why Online Workshops?
I meet some wonderfully inspiring entrepreneurs in my line of work, I’d like to share the story of one such woman in business. Lisa Beasley is just the kind of entrepreneur I love working with. Her business, My Body Positive, Continue reading The Story of One Entrepreneur Learning to Love Her Words
Blogging has had an impact, and been the foundation of my business, since my early blogs in 2013 when I was preparing to publish The Bronze Box. Over the past five years, my blogs have become the staple of everything Continue reading Why Your Blog Has a Huge Impact on Your Business – Guest Post
Your business will always be a work in progress. There will always be elements to refine throughout its lifecycle, until the day you close it down or sell it on. In 2013, when I decided that would be the year Continue reading How Blogging Can Refine Your Business