How To Set Boundaries On My Blog? (A to Z of Blogging)

Setting boundaries while staying authentic

    I’ll be the first to admit that the last three letters in the A to Z of Blogging are a bit tenuous! I’ve come this far, I want to complete this series! X is for X-Ray Y is Continue reading How To Set Boundaries On My Blog? (A to Z of Blogging)

Are You Brave Enough To Be Quirky? (A to Z of Blogging)

Theatre masks. Lose the mask and be your quirky self

I was a pretty weird kid, ‘quirky’ you might say. My siblings would probably agree that all things considered, we were a weird family. One of my many nicknames was Linus because I never went anywhere without my blanket. via Continue reading Are You Brave Enough To Be Quirky? (A to Z of Blogging)

When Storytelling Became A Marketing Buzzword

When storytelling became a buzzword

Everyone’s talking about storytelling, it’s the latest trendy buzzword in marketing. I really hate jargon, and the way ‘storytelling’ has become jargon especially irks me – as a lifelong storyteller, story-lover and fiction writer! Let me qualify that slightly grumpy Continue reading When Storytelling Became A Marketing Buzzword

The Power of Authenticity (A – Z of Blogging)

Iceburg authentic below the surface

Authenticity is the new buzzword in Content Marketing, everyone’s talking about it (how inauthentic of them).   A for Authenticity: The A-Z of Blogging But, what do we really mean when we talk about being authentic on your blog? I Continue reading The Power of Authenticity (A – Z of Blogging)

Why I Don’t Believe in Copywriting

why i dont believe in copywriting

Cruising around on Facebook, I saw an image about copywriting that made my belly do a backflip. It said, “Why I Don’t Believe in Copywriters”.   My initial reaction was, “OMG! Who is this person saying something I think but Continue reading Why I Don’t Believe in Copywriting