In business, sometimes you just have to let go…

(This post will take approx. 5 minutes to read) I’ve always had an entrepreneurial streak. A Business Journey I have a childhood memory of our mum paying for a stall at a craft fair one weekend so that my brother, Continue reading In business, sometimes you just have to let go…

4 Content Marketing FAQ’s

(This post will take you about 5 minutes to read) With my background in skills training, business support and writing, I help small businesses write their way to success. I’m regularly asked to speak, train and present on the nuances Continue reading 4 Content Marketing FAQ’s

Advice to your 16 year old self – part 2

  A few weeks back I shared the one piece of advice I would give to me 16-year-old self: Embrace your weirdness, it’s what will make you interesting and successful in the future. I posed this question to other entrepreneurs Continue reading Advice to your 16 year old self – part 2

Business is a Journey not a Destination

Working for yourself is a journey rather than a destination, however, we often reach way points on that journey. I’ve just reached a turning point in my business, and the culmination of a journey that started for me back in Continue reading Business is a Journey not a Destination

120 Blog Ideas

Coming up with new and interesting content for your blog can be a challenge. I’ve compiled a list of 120 blog ideas to get you going. Download a comprehensive list of 120 Blog Ideas here: 120 Blogging Content Ideas I’ve Continue reading 120 Blog Ideas

Who’s Your Number 1 Fan?

Who is the number one fan of your business

Marketing is a murky business. There are so many things to consider, so many options to raise awareness of what you do, it can be overwhelming. How on earth do you persuade people to buy from you instead of the Continue reading Who’s Your Number 1 Fan?

The Power of Testimonials

The world of marketing is constantly evolving and shifting, but one indelible thing remains… Word of mouth is still the most powerful and effective driver of our buying decisions. This is where social media can amplify your message. Preferably, that Continue reading The Power of Testimonials

16 Great Ways to Re-purpose Content

Every time you write a piece of content you’re creating something new, something with the potential to use over and over again. I recently told a client I was lazy. He gave me a crooked look and said; “Way to Continue reading 16 Great Ways to Re-purpose Content

To Follow or Not To Follow… That is the question?

Twitter is my favourite social media channel for business. It’s quick, simple and allows me to interact with people I would never have the opportunity to reach otherwise. I’ve even had actual conversations with celebrities and people I admire – Continue reading To Follow or Not To Follow… That is the question?

7 Social Media Myths

7 Social Media Myths 7 Social Media Myths Let’s get some perspective…social media is NOT the marketing panacea. Social media is only ONE tool in your marketing toolbox. There are many myths about it too and I’m about to break Continue reading 7 Social Media Myths