Practical Sustainable Enterprise Support
All the advice tells us we should niche our business. But what does that actually mean? I have a lot to say on this topic, and so I don’t overwhlem you, I’m splitting it into two blogs. This is part Continue reading How Niche Is Too Niche? Part One: Why Should You Care?
Do you worry when you get unsubscribes from your newsletter? On 25th May 2018, new legislation comes into force ensuring that businesses behave responsibly with people’s data. One aspect of the GDPR (General Data Protection Regulations) regs switches the emphasis Continue reading Why Unsubscribes Don’t Worry Me
Very few of us set out to deliberately upset others. When we do so unintentionally it can be mortifying. But what about being deliberately contrary or controversial? Where are the limits? Find Your Limit Telling someone where to establish Continue reading How Controversial Should My Blogs Be?
I meet some wonderfully inspiring entrepreneurs in my line of work, I’d like to share the story of one such woman in business. Lisa Beasley is just the kind of entrepreneur I love working with. Her business, My Body Positive, Continue reading The Story of One Entrepreneur Learning to Love Her Words
I get several pitches a week from people wanting to write for my blog, and I’m always happy to consider original posts. But when Richard Smith contributed this article I resonated with it immediately. I run workshops for a Continue reading Why It’s Important To Write Original Content
Starting a blog is a commitment – keeping your website alive, producing content regularly. But then, so is any ongoing project. Maintaining momentum and consistency takes time, energy and discipline. So, when is a good time to start? The simple Continue reading When Is The Best Time To Start A Blog?
In the past 10 years, we’ve published more than the entirety of human history. That’s an awful lot of blogs, and just by the law of averages, an awful lot of rubbish! Better writing creates better businesses. As Continue reading Two Things You Can Do To Improve Your Blogs
In this piece of contributed content, I’m sharing some basic building blocks for branding impact. My clients are entrepreneurs who ‘are their business’. My Power Sessions and online workshops give them the tools and the confidence to build their own Continue reading Business Branding Is Important, But Are You Getting It Right?
Looking for some marketing ideas? Here’s a short contributed post to chew over: Marketing Doesn’t Have to be Menacing! Three Techniques to Try You could have the best business idea in the world, but without the right marketing Continue reading Marketing Doesn’t Have to be Menacing! Three Techniques to Try
This week, I’m proud to host another guest on the blog, sharing her successful recipe for attracting new business. Tara Clist of Tara’s table shares her story and some top tips for hosting an event. Tara has been a guest Continue reading The Recipe for Getting New Business – A Guest Post