Practical Sustainable Enterprise Support
It’s all too easy to swamp yourself with work In the business, while neglecting working On the business. But working on the business is more than thinking about cashflow and how to win the next client! In fact, personally I Continue reading Three Things Your Business Should Work On
“Where your attention goes, your energy flows” I have a vague memory of a work away day. It was so many years ago, I’m not even sure where I was working! One of the team-building exercises was to describe each Continue reading Directing Your Energy – A Little Adventure in Kinetic Divination
About 5 minutes before I started writing this, I followed a link to a news article that caught my attention – happily chillin’ to some Rag N Bone Man, suddenly my music is interrupted as I’m bombarded with a video Continue reading Is Video The Future of The Web? (A to Z of Blogging)
I’ve always had a problem with that business cliche, USP (Unique Selling Point). It creates this illusion that every business needs to have ‘a thing’, some sort of ‘novelty’ or ‘quirk’ that makes them ‘different’. It’s one of the Continue reading You Are Unique (A to Z of Blogging)
Being true to yourself is something you can’t do if you are preoccupied with the validation and approval of others. The Lie Of Perfectionism Perfectionism masquerades as a positive thing, the drive to create something faultless, something that is the Continue reading Stop Trying and Start Doing – Thoughts On Perfectionism
You may not have the budget or resources of a big successful business, but it’s surprising what you can learn from their marketing campaigns. Lessons you can apply to your own business, in your own unique way. This contributed Continue reading Lessons You Can Learn From Successful Marketing Campaigns
Using Social Media is a little like renting a room from a curmudgeonly landlord. You have to follow their rules. You’re not allowed to redecorate. You can have visitors, but only people on your designated friends’ list – unless Continue reading When Social Media and Blogging Collide (A to Z of Blogging)
When I happened upon Hootsuite to schedule updates for the first time – covering for our Marketing Manager in a previous job – my mind was blown. Suddenly I realised the potential of being able to plan my Continue reading How To Schedule Social Media For Free
After three years of redundancy warnings every few months, when the seventh one actually happened in 2015, I vowed I would never work for anyone else ever again. I’d finally escaped! The fear of ‘lack’ stopped me from taking the Continue reading What’s Your Passion Project?
Hosting another contributor to the blog today. A differnt perspective on how blogging can benefit your business. Why Blogging is Great to Improve Your Brand Awareness For SMEs (small businesses), producing regular high-quality content on their site is Continue reading Improve Brand Awareness With A Blog (Guest Post)