Practical Sustainable Enterprise Support
I’ve always had a problem with that business cliche, USP (Unique Selling Point). It creates this illusion that every business needs to have ‘a thing’, some sort of ‘novelty’ or ‘quirk’ that makes them ‘different’. It’s one of the Continue reading You Are Unique (A to Z of Blogging)
Story Time… Walking along my local high street, I was held up behind a woman, holding the hand of a little girl. A girl of perhaps 3 or 4 (it was a school day, so I’m assuming she was pre-school Continue reading Embrace The Story Instinct
From the camp fire to the internet – Stories are how we learn, we all have a tale to tell… Stories inspire Stories influence Stories move people We live our lives at the centre of our own narrative. Each blog Continue reading Applying the Fairy Tale Formula to Your Website
I first started blogging in 2013. Since then, it has been the foundation on which to build my business. Build A Blog, Build a Business I still keep that blog, it became my Amy C Fitzjohn author blog. But blogging Continue reading How I Became Amy Queen of Blogs – Build A Blog
Stories have enormous power to change our perceptions. A single story, repeated again and again, can quickly become an ‘Alternative Fact’. When all you hear about a person, a business, a brand, a place, a people, a race, is negative Continue reading The Power of Story – A TED Talk Review