Is Your Business Due for a Facelift?

A business facelift

When should you consider a facelift for your business? Our businesses naturally evolve, and we grow as individuals in skill, knowledge and experience. But are we demonstrating that to everyone else? At some point, you must concede that the messages Continue reading Is Your Business Due for a Facelift?

How Helpful Is Too Helpful On Your Blog? (A-Z of Blogging)

How helpful is too helpful? Cultivate relationships, grow your business

Can You Ever be Too Helpful? I wrestle with this idea a lot in my business. Which is why H is for Helpful in my A to Z of Blogging. On the one hand, my 3 golden rules of blogging Continue reading How Helpful Is Too Helpful On Your Blog? (A-Z of Blogging)

Bringing Your Expertise To Your Blogs (A-Z of Blogging)

Share your expertise with confidence on your blog

E is for Expertise in my A to Z of Blogging… Expertise in Action This Summer, I was at a garden party for my sister’s birthday (she’s Artist Chloe Birnie). We sat on makeshift chairs around a blazing firepit in Continue reading Bringing Your Expertise To Your Blogs (A-Z of Blogging)

Add A Little Magic To Your Blog

Improve the quality of your blogs by using a little storyteller's magic

(A 5-minute read or a 25-minute video…) We all have a little creative magic inside of us, if we dig deeply enough. I firmly believe that we are all born creative and reading ‘Out Of Our Minds: Learning To Be Continue reading Add A Little Magic To Your Blog

The Power of Authenticity (A – Z of Blogging)

Iceburg authentic below the surface

Authenticity is the new buzzword in Content Marketing, everyone’s talking about it (how inauthentic of them).   A for Authenticity: The A-Z of Blogging But, what do we really mean when we talk about being authentic on your blog? I Continue reading The Power of Authenticity (A – Z of Blogging)

Embrace The Story Instinct

Embrace your story instincts and write better blogs

Story Time… Walking along my local high street, I was held up behind a woman, holding the hand of a little girl. A girl of perhaps 3 or 4 (it was a school day, so I’m assuming she was pre-school Continue reading Embrace The Story Instinct

What’s the Difference Between a Niche and a USP?

What's the difference between niche and USP

If you’ve ever been on any enterprise training there are two things you’ve probably been asked…. What is your USP? and What niche are you in? So, what’s the difference and why should you care? USP USP = ‘Unquie Selling Continue reading What’s the Difference Between a Niche and a USP?

The Story of One Entrepreneur Learning to Love Her Words

Story of My Body Positive Case Study

I meet some wonderfully inspiring entrepreneurs in my line of work, I’d like to share the story of one such woman in business. Lisa Beasley is just the kind of entrepreneur I love working with. Her business, My Body Positive, Continue reading The Story of One Entrepreneur Learning to Love Her Words

Applying the Fairy Tale Formula to Your Website

From the camp fire to the internet – Stories are how we learn, we all have a tale to tell… Stories inspire Stories influence Stories move people We live our lives at the centre of our own narrative. Each blog Continue reading Applying the Fairy Tale Formula to Your Website

Business Branding Is Important, But Are You Getting It Right?

In this piece of contributed content, I’m sharing some basic building blocks for branding impact. My clients are entrepreneurs who ‘are their business’. My Power Sessions and online workshops give them the tools and the confidence to build their own Continue reading Business Branding Is Important, But Are You Getting It Right?