Ways to Practice Empathy in Your Sales Process (and Why You Should) – A Guest Post

Selling with empathy

Hosting a guest on the blog. The sales process need not feel ‘icky’, here are some tips to think differently about how you ‘sell’ in your business. Stop pushing and start communicating…   source: unsplash.com   “Failure to communicate” is Continue reading Ways to Practice Empathy in Your Sales Process (and Why You Should) – A Guest Post

Packaging Matters For Fashion Businesses

sustainable packaging choices for business

Making ethical buying choices can be challenging. One the one hand we want to reduce waste – especially single use plastic – yet on the other we have a budget to keep to, there are often compromises. Plastics take thousands of Continue reading Packaging Matters For Fashion Businesses

Marketing Strategies to Improve Your Online Brand

Build your online brand

Improving your online brand is more important now than ever, when bricks and mortar shops are struggling and offline marketing is restricted by the pandemic. This contributor suggests some ideas to inspire your marketing and build your online brand.   Continue reading Marketing Strategies to Improve Your Online Brand

Simple Ways to Make Your Business Look More Professional

Market stall. Create a professional impression with your business

Professional first impressions count. You need to look and behave professionally to have a successful business. Back in the spring, I needed a roofer to fix a leak. As so many of us do, I took to Facebook and asked Continue reading Simple Ways to Make Your Business Look More Professional

Medical Practices That Have Made A Move Online

Medical practices moving online

As life relies more and more on digital, a contributor explores how this has impacted medical practices…   Medical Practice Moving Online Our world was well and truly heading towards an extremely digitalized way of life anyway, now, with Covid-19, Continue reading Medical Practices That Have Made A Move Online

5 Actionable Tips On Attracting New Clients To Your Freelancing Business – A Guest Post

How to attract new clients to your freelancing business

  Welcoming freelancing Writer Heather Redding back to the blog this week, sharing timely tips on attracting next clients. Predictably, my favourites are points 3 and 5: Networking and starting a blog. Over to Heather…   5 Actionable Tips On Continue reading 5 Actionable Tips On Attracting New Clients To Your Freelancing Business – A Guest Post

5 Creative Ways to Boost Brand Awareness and Reputation – A Guest Post

Meet in the middle and raise awareness

Thanks to another contributor for these handy tips…   5 Creative Ways to Boost Brand Awareness and Reputation Pexels   There’s a line of thinking in the bowels of marketing chambers that any publicity is good publicity. It’s based upon Continue reading 5 Creative Ways to Boost Brand Awareness and Reputation – A Guest Post

Why Hackers Are Targeting Start-Ups and How to Protect Your Young Venture – A Guest Post

Break the chain cyber security

Featuring a guest post this week on cyber security and the measure you can take as a small business to protect yourself…   Why Hackers Are Targeting Start-Ups and How to Protect Your Young Venture   image from unsplash.com   Continue reading Why Hackers Are Targeting Start-Ups and How to Protect Your Young Venture – A Guest Post

Passion Projects #9: A Little Business Brilliance, with Lori West

Women in business juggling priorities - a passion project interview with Lori West of Business Brilliance

  There are plenty of conversations going on about mental health and wellbeing in the workplace, it’s refreshing to meet Lori of Business Brilliance – someone who is actively making it their mission in life to do something about it. Continue reading Passion Projects #9: A Little Business Brilliance, with Lori West

If Your Homepage Isn’t A Sales Funnel, You’re Missing Out

Homepage sales funnel

  This is a timely submission from a contributor as I am just in the process of updating my website with my 2020 offering. This is an interesting take on how to make your website work harder for your business. Continue reading If Your Homepage Isn’t A Sales Funnel, You’re Missing Out